Google Analytics
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Google Analytics Events
On-site product recommendations and search delivered by Hello Retail can be configured to send events to Google Analytics. When the feature is enabled the Hello Retall script will try to find an instance of the Google Analytics tracker on your site and use that to send the events. You can read more about Event Tracking with Google Analytics here.
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3 min read How to Set Up Google Tag Manager
Google Tag Manager is an easy way to manage the code snippets you have on your webshop ("tag" is just another name for a piece of code). If you don’t have a developer on your team and you don’t feel confident adding the JavaScript yourself – this might be the best option.
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