Notes about GDPR¶

Also known as "Persondataforordning" in Denmark, "Dataskyddsförordningen" in Sweden and "Personvernforordningen" in Norway.

As a part of the Hello Retail solution, Hello Retail processes data on your behalf, limited to the data you share with us.

Under GDPR, Hello Retail acts as a data processor, and you, as our customer (the webshop), act as the data controller. As your subcontractor, we must be GDPR compliant.

GDPR has been enforced since 25 May 2018.

Hello Retail provides all existing and new customers with a specific Data Processing Agreement. This agreement explains what information is processed and how it is handled to comply with GDPR.

As a foundation for this, information is exchanged securely with Hello Retail, and all data is stored and processed within the EU.

Information collected about the visitor

• Pages viewed.
• Products added to the cart and included in the order.
• Interactions with Hello Retail components.
• Email address, when provided.

Specifically on the topic of triggered emails

Triggered emails are sent only when you have permission to email the recipient. To support this, synchronize your email permissions or subscriber list with your Hello Retail account.

If you use Hello Retail Wish List permissions to extend your reach of triggered emails, Hello Retail only sends emails where a valid permission exists between the consumer and Hello Retail. These emails are sent with Hello Retail branding.

If you are using triggered emails in a country where permission for marketing emails is not legally required, you can disable the permission check. This does not apply in countries such as Denmark. You are responsible for ensuring your compliance with local law when configuring Hello Retail features.