How to Add Newsletter Content to Klaviyo

How to Add Newsletter Content to Klaviyo

  • updated 2 yrs ago

Here's a simple guide on how to add your newsletter content code snippet to Klaviyo.

OBS: It's essential to notice that you shouldn't send more than one newsletter per day using this method. This is to make sure no duplicated products will be shown in your newsletters since we use the date as a unique ID for the products. 

How to get your Hello Retail code snippet

Step 1: Firstly, log into your Hello Retail account here and create an auto campaign for your product recommendations that should be in the newsletter. (If you already made a design you can skip to Step 4)

Step 2: When you are logged into your account, navigate to: Newsletter Content > Auto campaigns.

  • If you already have made an "Auto campaign config", click on the "Edit auto campaign config" button. 
  • If you do not have created an "Auto campaign config", follow the steps below.

 (Click "Create new auto campaign config to create a design and code snippet)

Step 3: Fill out the fields. Choose either 2 or 3 products on each row from the drop-down and at last, how many products should be shown in total. (In our example config, we wanted to show three products on each row and six products in total within the newsletter)

  (Fill out the fields as shown)

Step 4: You will now be able to select fixed products, these will always be shown and set a "Recommendation strategy" (You can also leave it as default). Now click on the "Code snippet" tab and select "Klaviyo" as Newsletter platform and copy the code snippet below as shown.

 (Select Klaviyo as newsletter platform and copy the code snippet as shown)

Step 5: You are now done within the Hello Retail account and ready to insert your newsletter content into your Klaviyo email template.

How to insert the Hello Retail code snippet into Klaviyo

Step 1: Log into your Klaviyo account at

Step 2: Inside your admin, navigate to "Email Templates". Press "Edit" to the right of the email template to implement the newsletter content. 

Step 3: Follow the video guide below to implement the code snippet into an email template.

Step 4: When you added the code snippet, press "Save & Return to Templates" in the top right corner.

Step 5: We suggest you send out a test email to make sure everything is set up as intended before sending out newsletters to others.

OBS: You won't be able to see the newsletter content within the email editor. This is due to every product being shown in the newsletter is customized for the subscriber. So don't panic, if it looks like an empty white box in the editor. It will show up when you send out a test email or a real campaign. 

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